- Visitors to London’s iconic market can now browse as securely as they do at home.
- ExpressVPN kick-starts efforts to deliver safer public WiFi across major venues, events and travel destinations.
London, United Kingdom, Thursday 16th January 2025 — ExpressVPN, the global leader in online privacy and security, today announces its roll-out at LabTech’s Camden estate, which brings even more secure WiFi to the iconic London destination, including Camden Market. The move ensures that visitors can shop, browse, and share using the estate’s complimentary public WiFi with confidence, knowing their data is protected by industry-leading encryption technology. This is the beginning of ExpressVPN’s broader push to deliver safer public WiFi in major venues, throughout travel destinations, and at special events.
By overlaying its world-leading VPN on existing internet infrastructure in high-traffic public places, ExpressVPN can deliver a significant cybersecurity boost for visitors wanting to stay connected. Public Wi-Fi networks are often a target for hackers. ExpressVPN’s encryption ensures that personal data — including passwords, credit card details, and browsing history — remains protected, preventing attackers from intercepting sensitive information. LabTech’s decision to enhance its Wi-Fi security is a significant step toward establishing a new standard for public spaces.
“We are excited to offer visitors a secure and private browsing experience when they visit London’s iconic Camden Estate,” said Zac Eller, GM Global Partnerships at ExpressVPN. “Public Wi-Fi is an essential part of modern travel, but it often comes with significant risks. LabTech’s commitment to securing its network sends a powerful message that digital safety is a key component of managing a leading tourist destination. This is an important step toward demonstrating that digital security, accessibility, and commercial success go hand-in-hand.”
Lauren Hendry Parsons, ExpressVPN’s Privacy Advocate, said, “Cybercrime is always evolving and becoming more sophisticated, and public Wi-Fi is one of the key security risks that the majority of people expose themselves to on a daily basis. This landmark move to integrate ExpressVPN’s security features into a high-traffic destination’s public WiFi highlights that access to secure, reliable Wi-Fi is no longer a nice-to-have or a perk — it’s necessary in today’s connected world.”
ExpressVPN’s research uncovered that 62% of people worry about their online activities being monitored on public Wi-Fi. Understanding the need to protect their visitors to this top UK destination, LabTech’s partnership with ExpressVPN offers peace of mind to international visitors and Camden locals alike.
Accessing LabTech’s secure Wi-Fi is easy for visitors. Upon connecting to the Camden Market Wi-Fi, users are directed to a sign-up page where they enter a few basic details. Once logged in, they are immediately connected to a secure network protected by ExpressVPN’s encryption. If visitors choose to sign up for ExpressVPN while connected to the protected WiFi, they will receive a special offer of 3 free months with an annual subscription.
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About ExpressVPN
Since 2009, ExpressVPN has empowered millions of users to take control of their internet experience. The company’s award-winning consumer VPN service is backed by its open-source VPN protocol, Lightway, delivering user privacy in just a few clicks. ExpressVPN’s Keys password manager, Aircove router range, and Identity Defender tools make digital privacy and security easy and accessible for all. ExpressVPN’s products have been extensively vetted by third-party experts, including PwC, Cure53, KPMG, and others.
To learn more about ExpressVPN’s industry-leading privacy and security solutions, visit www.expressvpn.com.
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